Welcome to Amura, where we turn scent into an art form and every fragrance tells a unique story. Founded with a passion for perfumery and fragrance, we take pride in offering a range of unique and alluring fragrances. We believe that perfumes are more than just a smell, they are an expression of ones style and personality, so join us on this aromatic voyage as we invite you to explore the world of Amura.
“Our perfumes are not for everyone—they’re for those who seek beyond the generic. At Amura Perfumes, we view fragrance not as a commodity but as an art form. That’s why our creations aren’t mass-produced or designed to cater to the masses. Instead, we craft small batches of handcrafted scents that may turn the average away but will captivate the connoisseur. “
-Rayan el Jazouli, Founder of Amura
Handcrafted quality
Every bottle of Amura is made by hand in our studio in amsterdam to ensure the highest standard of quality. Each perfume in our collection is a carefully composed symphony of notes, capturing a wide range experiences and emotions. Our perfumist will not let a fragrance leave the studio until it perfectly encapsulates the initial concept and idea. This hands-on approach ensures that each scent is unique, carrying a personal touch that mass production can never replicate. In every bottle of Amura a piece of our soul is captured.
